HOTSPOT | Hong Kong, new horizons

Italian design is increasingly appreciated in the vast Asian continent and Giorgetti, with its peculiarities and values, is now a widely recognised brand.

A fundamental strategic step for the penetration of Made in Italy design in the Far East is the selection of partners in tune with the brand's vision and mood who can communicate the full range of Giorgetti’s lifestyle.

In Hong Kong, Giorgetti thus announces its new partnership with COLOURLIVING, a leading player in the furniture field in the Southeast of China with already a distinctive concept lifestyle store with 20,000 square feet over three levels that are constantly evolving.

The arrival of Giorgetti is scheduled for September 2022 and the centre is ready to welcome the brand, its iconic pieces and product novelties to offer solutions for every living area of the home.

In bold summer colours, the showcase designed for the occasion reveals a selection of products from the new 2022 Collection, including the Borealis screen designed by Roberto Lazzeroni. The iconic Hug armchairs and the Kendama lamp from the Atmosphere collection complete the scene.