HOTSPOT | New perspectives in UAE with Vivium

Giorgetti is delighted to announce the new exclusive partnership with Vivium, a single-family studio founded by Elie Khouri and a key player in luxury design in the United Arab Emirates.

Aiming to offer bespoke design solutions that combine functionality and elegance, Vivium will open Giorgetti's first monobrand Store in the region, offering an exclusive experience focused on timeless quality and the brand's distinctive style, which is internationally appreciated.

"We are delighted to collaborate with Vivium, a partner that shares our commitment to quality and innovation. This partnership allows us to strengthen the presence of our brand in a strategic market like the United Arab Emirates, where Italian design represents luxury and sophistication. The new monobrand Store will be housed in a building in Dubai designed by renowned Pritzker Prize-winning architects Richard Meier and Dante O. Benini. Located in the premier luxury design district, it will become an iconic landmark beyond design itself."
Giovanni del Vecchio, CEO of Giorgetti

The new showroom is set to open in 2025 and will showcase Giorgetti collections, known for their perfect balance of tradition and contemporary design, offering a space that will offer UAE architects, designers and clients a new benchmark for luxury interior design in the region.